“Price optimization” consultants are helping clients capitalize on Trump’s chaotic tariff rollout by using surveillance pricing tools, while Republican FTC chair Andrew Ferguson is reversing efforts to keep them in check.
“Price optimization” consultants are helping clients capitalize on Trump’s chaotic tariff rollout by using surveillance pricing tools, while Republican FTC chair Andrew Ferguson is reversing efforts to keep them in check.
What company needs to hire a consultant to tell them to raise prices? For $100 I’ll tell you to raise your prices 10%.
You should charge $200.
Now you owe me $500.
You should charge $1000.
After you pay the $2000 you owe me, that is.