It’s all part of getting every last penny out of us before we die. If you’ve still got some disposable income left after paying rent and student loans, then here’s a fun way to throw it away!
Lately I’ve been seeing Matthew Broderick advertising a new gambling app with Candy Crush type games, instead of sports or Vegas style games, so it will be much more attractive to people who already play games on their phones. Worse, they are aiming at middle-aged women, but not just any middle-aged women, they are looking for those who are unfulfilled in life.
I’ve seen three different commercials, and all of them feature a woman whose family is ignoring her, and making her feel bad. Then Ferris Beuhler sidles up with this fun new game, and now she’s getting fat hits of dopamine, and she’s happy.
Many women handle the household finances, and in a couple of years, we’re going to see stories of Moms who lost the family home, gambling on her phone.
The platform launches with ‘Very Adult Son,’ a :30 centered around a mother whose adult son moves back home and adds more responsibilities to her plate, just as Matthew Broderick reminds her that life doesn’t get to decide she’s done chasing a little thrill.
“Our previous relationship with the brand and the team gave us the confidence to look beyond the category’s obsession with jackpots and uncover something more ownable,” said Peter Hughes, Group Creative Director at 72andSunny New York. “We became obsessed with the inciting incident. The moment life starts to assume you’ve lost your edge. Because the real thrill isn’t always the win. It’s the decision to push back. That’s what inspired our platform. Play with Hard Rock Bet is an act of rebellion.”
In our day and age, when you feel like rebelling, this is your outlet! It’s healthier and more thrilling to avoid your problems!
It’s all part of getting every last penny out of us before we die. If you’ve still got some disposable income left after paying rent and student loans, then here’s a fun way to throw it away!
Lately I’ve been seeing Matthew Broderick advertising a new gambling app with Candy Crush type games, instead of sports or Vegas style games, so it will be much more attractive to people who already play games on their phones. Worse, they are aiming at middle-aged women, but not just any middle-aged women, they are looking for those who are unfulfilled in life.
I’ve seen three different commercials, and all of them feature a woman whose family is ignoring her, and making her feel bad. Then Ferris Beuhler sidles up with this fun new game, and now she’s getting fat hits of dopamine, and she’s happy.
Many women handle the household finances, and in a couple of years, we’re going to see stories of Moms who lost the family home, gambling on her phone.
It can only mean he has money problems.
That in no way excuses being a shill
Either way a has-been find themselves clawing up the wall.
Maybe he hit someone else with his car
Just fulfilling his fiduciary duty to his family, scummily.
Oh, no, he and his wife are extremely wealthy. They are just rich NYC upper-side types.
In our day and age, when you feel like rebelling, this is your outlet! It’s healthier and more thrilling to avoid your problems!
Link
That they thought that makes sense is fucking terrifying.