The fast-food giant said during the company’s Investor Day presentation Sept. 23 that it is launching the McDonald’s Media Network, a new advertising business that will allow other companies to place ads across McDonald’s digital platforms and restaurant screens.

McDonald’s began testing the idea in August 2026 at 450 company-owned U.S. restaurants, the chain said during the presentation. This does not include franchisees which are independently owned and operated.

The pilot features advertising from other companies on digital drive-thru menu boards after customers place their orders.

Between this, dynamic pricing, and the god awful food and service, there is no reason to keep eating this trash.

  • Tamps@feddit.uk
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    12 days ago

    Urrgh! Doesn’t it feel exhausting that they want to extract more and more from you, including your attention whilst you’re browsing the menu.

    • Tollana1234567@lemmy.today
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      11 days ago

      mcdonalds has declining profit for like years already, due to people eating healthier foods, or alternative fast foods, or odering doordash.

    • Cousin Mose@lemmy.hogru.ch
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      12 days ago

      If you stop supporting unnecessary animal suffering you cut out a lot of unethical businesses like this from the start. I haven’t eaten there in years and wouldn’t bother if it were free.

        • [deleted]@piefed.world
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          11 days ago

          There is Slutty Vegan as one I’m aware of because of the memorable name. Only a few locations but spread out.

          I assume there aren’t many vegan/vegetarian chains with a lot of locations because I couldn’t find any with more than a dozen locstions, but they do exist.

          Note: I eat meat and also enjoy a lot of meatless meals.

      • bedwyr@piefed.ca
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        12 days ago

        You aren’t incorrect. We don’t have other good options though. There may be plant based options that work, but we don’t have access to them well.

        I don’t eat fast food though, fuck McDonald, I fucking hate cllowns.